Thursday, September 30, 2010

SEO and Local Businessess

A common question we hear from potential clients we meet is they say "I rank number one in Google, and yet, I haven't any calls or emails from my website..."

When we first heard this story, we were very surprised... After all, if your SEO company did good keyword research, there is no reason why you should not be getting traffic and a few sales / calls  from a top ranking in Google.

I pressed for more details... I learned that the company who built the website also did the search engine optimization.

It only took a couple of minutes to learn that the website design company optimized this fellows' website for the name of his company. There was no other optimization performed on that website.

It is rather pointless to optimize a website for the name of the company. The only consumers who will be searching for the name of your company are existing customers.

But, if your company is unknown to the general public, then the people who would like to buy your products or services will not be able to find you among your competitors.

If you service cars in Baldoyle, your future customers will be typing "car repairs baldoyle" into their favorite search engines, trying to find your business. And, if your prospective customers cannot find your business, your business does not exist in their minds.

If you have the same problem with your existing website contact us today on 01 8325 789 or 086 386 8534 and let us help.